Cargill H&FT Expands Trehalose Marketing Efforts
September 15, 2003
Cargill H&FT Expands Trehalose Marketing Efforts
MINNEAPOLISCargill Health & Food Technologies (H&FT) and Hayashibara Co. Ltd. have negotiated rights to the European marketplace for trehalose. Under terms of the agreement, Cargill H&FT is the sole distributor of trehalose (as ASCEND) in Europe. The company also has exclusive rights to sell ASCEND in the food market in North America, South America and Central America.
We are excited about the potential for trehalose, said Ted Ziemann, president of Cargill H&FT. Cargills focus on the European market shows our increased commitment to providing our customers versatile ingredients. This agreement allows us to expand our geographic presence, leverage our resources and better serve multi-national customers who are interested in the compelling nutritional and functional properties of trehalose.
For more information, visit www.cargillhft.com or Booth #1534-1536 at SupplySide West.
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