NattoPharma, Bioforce, TR Nutritionals Hire Sales & Business Development Leaders

NattoPharma ASA, Bioforce USA and TR Nutritionals all made recent additions to their teams to further drive sales both locally and nationally.

NattoPhama ASA appointed Rudi De Man to vice president of sales and business development, where he will be responsible for driving sales in Europe and Asia. De Man will provide technical expertise to regional partners and key accounts, identifying and developing opportunities to leverage existing proprietary MenaQ7 Vitamin K2 science and technology, and directly contributing to the company’s global strategy and growth intiatives.

Bioforce USA also announced an addition to its sales team. Lori Pennisi Hodne will join the company as vice president of national sales (effective June 8, 2015), where she will assume responsibility for Bioforce USA sales activities across all channels and will also serve as a member of the company operating committee. In another significant move, the company’s board of directors approved the elevation of Jodie Moore to the position of senior vice president, marketing and operations.

The bulk raw materials supplier TR Nutritionals recently appointed Deanne Dolnick as regional sales/science director. A 15-year veteran of the dietary supplement industry, Dolnick brings a strong background in biochemistry and nutrition to her new role. Dolnick graduated with distinction from California State University at Northridge with a master’s degree in science-dietetics. Prior to joining TR Nutritionals, she served as vice president for a California ingredient company, where she directed sales, operations and marketing.

Last month, NBTY, HORN, Orcas Naturals and others also added experienced team members.