ONC Given Green Flag for Label Claim

ONC Given Green Flag for Label Claim

DARTMOUTH, Nova ScotiaOcean Nutrition Canada Ltd. (ONC) has been allowed an Excellent Source nutrient content claim forfoods containing EPA (eicosapentaenoic acid) and DHA (docosahexaenoic acid)under the authoritative statement provisions of the Food and Drug ModernizationAct (FDAMA). The new ruling permits packaging claims such as An ExcellentSource of Omega-3 EPA and DHA, High in Omega-3 EPA and DHA or Richin Omega-3 EPA and DHA for products that contain a combined total of at least32 mg of EPA and DHA per serving. Prior to the passage of the new legislation,food manufacturers were only able to use the nutrient content claim for anexcellent source with DHA.

Being able to differentiate food products with both EPA and DHA means thatfood companies can create a source of strategic competitive advantage becausetheir products contain more value than just DHA alone, said Ian Lucas,executive vice president of global marketing at Ocean Nutrition(www.ocean-nutrition.com). Our MEG-3 brand food ingredient enables food companies to include thegoodness of fish in their products without the taste or smell of fish so theycan easily create value added foods that people will love to eat and at the sametime improve their own bottom line.