Vitafoods Asia Keynote Talks Chinese Regulations

HONG KONGGao Peng, Secretary General of Consultation Committee at the China Health Care Association, will cover the regulatory situation and key opportunities in the Chinese functional food market during his keynote speech at Vitafoods Asia, September 5 to 7, 2012.

The line-up of leading experts due to speak at the free Seminar Theatre, which is sponsored by DSM Nutritional Products, will present informative sessions on new research and developments in the nutraceutical industry.

From regulation and trends to the latest product information, the Seminar Theatre will cover the key issues that will prove essential for any business operating in the Asian nutraceuticals market," said Vitafoods portfolio director Chris Lee. 

Other keynote speakers include Ling Wen Hua from the Chinese Nutrition Society; and Katrina Diamonon, senior analyst at Datamonitor Australia, who will discuss 10 trends to watch in consumer-driven packaging innovation. This will outline how consumer needs translate into packaging innovation opportunities and explore the future direction of packaging information, design and formats for functional foods. 

Another keynote speech will be delivered by professor Nagendra Shah, from the Hong Kong Food Science and Technology Association, who will deliver a talk on bioactive peptides liberation.

There will also be speakers delivering product presentations, including Dan Souza, senior director of sales and marketing for Decas Botanical Synergies LLC, who will explore the cranberry health claims landscape, looking at the latest science and substantiation of cranberry claims, including the fruits urinary tract health benefits.

Jacob Bauly, global marketing manager, DSM Nutritional Products, will deliver a presentation on nutritional solutions for relaxation, sleep and mental energy. This talk will explain how a high proportion of people suffer anxiety and difficulty falling asleep but the market meeting this consumer need is underdeveloped.

There will also be an outline of the most common misconceptions around probiotics delivered by Charlotte Beyerholm, Chr.Hansen marketing manager, and Sune Schmoelker Chr.Hansen APAPMEA sales director.

Anneli Tarpila, Ph.D., clinical trial manager, DuPont Nutrition & Health, will outline the role good bacteria can play in protecting against colds and flu. This will provide details on how HOWARU® Protect may have a positive impact on adults fighting symptoms of the common cold.

Meanwhile, Polly Olson, vice president of new business, sales and marketing at Davisco Foods International Inc, will deliver a talk on whey protein, including how it can be used in a daily diet, why not all types are the same, the market outlook and an outline of functional foods and drinks trends.

Vitafoods Asia 2012 is double the size of the 2011 edition.