Prinova Europe Expands to Mexico

LONDON—Prinova Europe established two Mexican sales offices in Mexico City and Monterrey to continue the company’s growth. The new sales offices will be managed by Carlos F. Gomez as general manager and Israel Luna as commercial director.

The Mexican business will be focused on two key areas:

• Distribution of Prinova’s of vitamins, preservatives, aroma chemicals, amino acids, sweeteners and acidifiers; and

• Sales of Prinova’s Solutions added-value products, such as custom liquid and dry vitamin blends, water soluble vitamins and fat soluble vitamins.

“The move into Mexico reinforces Prinova’s desire to increase its international footprint and this expansion will enable our valued customers to work with local offices," said Nic Dam, general manager of Prinova Europe. “We firmly believe that by having regional offices we are able to reflect the local market conditions and offer the best customer service. At the same time, Prinova Mexico offers a gateway to the South American market and reflects our commitment to continually providing industry leading experience and maximum value for our customers."