Supplement industry news and updates – April 2023

Expo West supplement trends – slideshow

Get the scoop on four ingredients and two supplement trends beyond the nutrients that caused a buzz in Anaheim, including new collagen sources, the brand power of sustainable packaging and how magnesium is playing in no less than three hot categories. Plus, what’s new—and nom nommy—in gummies. Learn more here.

New FTC Health Product Compliance Guidance creates need-to-know intel for CPG private equity in the supplements market – article

Renewed consumer focus on personal accountability for their health during the global pandemic fueled supplement industry growth – and the private equity sector has taken notice. In fact, 31.4% of all financial transactions in 2021 were in the Vitamins & Supplement sector. Understanding new FTC guidance is a need-to-know for investors. Radicle Science noted key points. Learn more here.

Warning letter: CBD notices down, cGMP issues up – article

Stay current on enforcement trends—and ahead of trouble—with Asa Waldstein’s quarterly warning letter roundup. Covid kept FDA inspectors away, but in Q1 they were back and busy, reports the Supplement Advisory Group consultant. And, learn why MLM distributors attracted the wrong kind of eyes to their webinars. Learn more here.

New FDA ingredient directory is a “neutral list” – article

That’s according to the head of the agency’s Office of Dietary Supplement Programs, who clarified that the new list of 27 ingredients is not a collection of ingredients to avoid, rather a list of ingredients the agency has acted on or communicated about. Simultaneously, FDA shut down the “Dietary Supplement Ingredient Advisory List,” which was an alert about ingredients, confusing some. Learn more here.

4 ‘watch-outs’ for retailers: FTC’s new Health Products Compliance Guide – article

Learn about four areas of potential liability where retailers may want to get ahead of the curve to reduce being targeted by federal regulators or class-action lawsuits—and stand out from other retailers in the eyes of consumers. Then, find out what proactive steps to take today. Learn more here.

Continuing consumer education drives gut health sales – analysis

Find out why increasing consumer knowledge and new science supporting supplement research with the category are driving more opportunities for healthy benefits and sales growth—in the Inside the Bottle Supplement Trends Report: Microbiome and Gut Health. Learn what’s shifting in the market, a take on the state of scientific research and read where Nutrition Business Journal analysts believe the market is heading. Learn more here.

International Probiotics Association Blasts Washington Post – article

The article, “Probiotic supplements may do the opposite of boosting your gut health,” used what “appeared to be ‘social media’ instead of scientific evidence,” said the IPA in its response. The 2018 research used has already been dismantled by scientific experts, the group explained. “The paper is misquoted and the data has unfortunately been taken out of context yet again.” Learn more here.