Jon Benninger is vice president and market leader at Informa Markets. He focuses on the strategic direction and growth of the SupplySide portfolio, which includes SupplySide West, SupplySide East, Natural Products Insider and Food & Beverage Insider. He coordinates with leaders of the other Informa health and nutrition events and brands, including Natural Products Expo West, Vitafoods, Food ingredients, Nutrition Capital Network, Nutrition Business Journal and MarketReady Insights.
Benninger joined the company in 1995 as the founding editor of the company’s first trade magazine for the nutrition industry. In his free time, Jon loves to cook for family and friends; if you are ever in Phoenix and want to enjoy a meal, all you must do is choose a country, region, or city, and Jon will cook it for you.
Jon Benninger
VP & Market Leader – SupplySide
Summary
Helped launch the SupplySide business in 1995.
Active in industry associations and initiatives and leads strategic partnerships for SupplySide.
Cares deeply about supply chain, quality, and innovation issues that drive industry growth and success.
Awards
ABC Mark Blumenthal Community Builder Award, 2018
Vitamin Angels Grateful Acknowledgement for Supporting Global Children’s Health, 2018
AHPA Visionary Award, 2014
NPA Industry Champion Award, 2014
CRN Crystal Apple Award for Industry Leadership, 2010
Current Volunteer Positions
Board Chair and Board Trustee, Sonoran University of Health Sciences (formerly Southwest College of Naturopathic Medicine)
Founder and Board Representative, Nutrition Advisory Council, Sonoran University of Health Sciences
Director’s Circle, American Botanical Council (ABC)
Communications Committee, American Herbal Products Association (AHPA)
Communications & Media Outreach Committee, Council for Responsible Nutrition (CRN)
Company Council, International Association of Dietary Supplement Associations (IADSA)
Mentor, Women In Nutraceuticals
Past Volunteer Positions
President, Dietary Supplement Education Alliance, 2006 – 2008
Board of Directors, Dietary Supplement Education Alliance, 2001 – 2006
Board of Directors, Citizens for Health, 1999 – 2001
Speaker Credentials
"Trends in the US Market for Healthy and Functional Foods and Ingredients, Hi-Japan, Tokyo, 2019
“Trends Overview for Japanese Delegation to Natural Products Expo West” Anaheim, CA, 2019
“China: Impossible to Ignore” UNPA Member Retreat, Charleston SC, 2019
“Trends Overview for Japanese Delegation to Natural Products Expo West” Anaheim, CA, 2018
“Nutrition Industry Overview” US-China Business Exchange Dinner, Anaheim CA, 2018
“Industry Outlook: Market & Key Factors” National Enzyme Annual Meeting, Branson, MO, 2017
“State of the Human Dietary Supplement Industry” NASC Annual Conference, Austin, TX, 2016
“Consumer Concerns of Safety & Efficacy in Supplements” UNPA Member Retreat, Hawaii, 2016
“Nutrition, Health and Wellness Trends” Cactus IFT Meeting, Phoenix AZ, 2013
“Key Industry Events & Media in the US Market” World Ayurveda Congress, Bangalore, India, 2010
“Trends in the Dietary Supplement Industry” Pacific Technology Exchange, Los Angeles, 2010
“Succeeding in the US Market for Healthy Products” 4th Nutraceutical Summit, Mumbai, India, 2008
“Selling to the US Health Food Industry” Keynote Address, ANIPRON, Mexico City, 2007
1997 – present: moderator/host at SupplySide events
1997 – present: Frequent host/moderator of industry conference sessions, panel discussions & town halls
Resides in
Education
Arizona State University, B.A Journalism, 1991
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