CRN Educated Nurses About Supplements

WASHINGTONThe Council for Responsible Nutrition (CRN) joined Generation NP, a professional networking website  for nurse practitioners, to represent the dietary supplement industry. This effort is CRNs latest in a series of social media engagement initiatives to reach a variety of audiences with science-based information about dietary supplements.

CRN is similarly involved in Pharmacist Society, an online community sponsored by the Drug Store News Group. Last year, CRN partnered with the AANP Foundation on a joint education campaign to help raise the level of awareness within the supplement industry and with consumers about the valuable role of nurse practitioners in the quest for good health.

Nurse practitioners are an important resource for consumers when it comes to health," said Judy Blatman, senior vice president, communications, CRN.  Our involvement with this group of healthcare practitioners began several years ago through the American Academy of Nurse Practitioners (AANP) Foundation, and were pleased to learn that AANP is a member of Generation NP.  In addition, working with Pharmacist Society has enabled us to hold webinars, post news, and communicate directly with pharmacists, and we look forward to Generation NP providing the same important opportunities."

More recently, CRN partnered with the Food Marketing Institute (FMI) to remind pharmacists about their legal obligations when selling dietary supplements in a retail setting. CRN developed an insert page, endorsed by FMI, specifically for retail pharmacists in the online brochure Roadmap for Retailers."

Further, the CRN Foundations Lifesupplemented" consumer wellness education campaign is ramping up its online efforts, having added to its website a community of bloggers and a supplement library, both of which will also be available from its soon-to-be-launched mobile app.