Consumer Research Uncovers What’s Missing in Omega-3 Category (Supplier Presentation)
Learn about a novel innovation that disrupts assumptions and activates new consumer segments with a technologically advanced omega-3.
Cassie Smith
November 12, 2021
The mature omega-3 market is a myth. More than 80% of people are deficient in these essential nutrients, but current omega-3 options don't meet consumer needs. Nuseed conducted research with 1200 VMS consumers and discovered what's missing in the omega-3 category. Consumer data emphasizes: Millennials and Gen Z, lapsed omega 3-users, LOHAS (lifestyles of health and sustainability). Learn about a novel innovation that disrupts assumptions and activates new consumer segments with a technologically advanced omega-3.
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