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Glow up with nutricosmetics – digital magazine
The beauty-from-within market, which includes supplements and functional foods aimed at enhancing aesthetic health, is expanding rapidly, driven by consumer demand for holistic, inside-out beauty solutions. That spells opportunity for forward-thinking brands and ingredient providers. Particular focus should be paid to collagen and skinbiotics, natural products, anti-aging solutions, personalization, and holistic and preventative health.
August 22, 2024
2 Min Read
The market for nutricosmetics — driven by a blend of traditional cosmetic needs and evolving consumer preferences focused on health, sustainability and personalization — can best be described as dynamic.
Consumers are increasingly aware of the impact nutrition has on skin health, causing the trend line to lean toward preventive health and wellness. Products targeting anti-aging, such as those reducing wrinkles and improving skin elasticity, remain a primary focus in the nutribeauty sector. Skin-supporting ingredients like collagen are on the rise, with gut health, immunity and mental well-being on consumers’ radars as understanding of the gut-skin axis continues to mature. And interest in these products is not limited to women; products tailored to men are finding success in the marketplace as well.
From ingredients to new delivery formats, all the innovative trends can be discovered by downloading this digital magazine focused on nutricosmetics. The articles include:
Viewpoint: Is collagen always necessary?
Content Director Todd Runestad wonders if collagen needs an updated approach to its marketing strategy. With a look at some of the research, he attempts to uncover the truth about collagen, from its role in aging to the science behind the claims.
11 hot nutribeauty trends
Beauty from within is booming. Maggie McNamara uncovers the big nutricosmetic trends shaping the industry and how to tap into this growing market. Her analysis covers natural ingredients and personalized formulas to sustainable practices and cutting-edge technology.
Men are catching up in the skin, hair and nails game
From collagen-enhancing formulas to hair-thickening supplements, men’s grooming is evolving and brands are capitalizing, writes Lisa Schofield. Powerful options for wrinkles, hair loss, and overall skin health — all backed by science — are in her wheelhouse.
Selling beauty
Sumner Willrodt helps you master product development, market positioning and branding strategies to create a standout product focused on aesthetic nutrition. Whether you’re entering the space or looking to expand, learn essential strategies for market positioning, branding and leveraging the latest trends.
The skinny on inside-out beauty products
From understanding the skin’s layers to harnessing the power of antioxidants, nutrition and gut health, David Foreman offers advice about crafting a top-tier skin health nutricosmetic. Dive deep into the science of skin layers, oxidative stress, nutrition and the gut-skin axis.
Examples of nutricosmetics takeaways for your business include:
The global women’s health and beauty supplement market reached $53.4 billion in 2022, with expectations to reach almost $80 billion by 2030, according to Research and Markets.
Data from Innova Market Insights indicates a 9% year-over-year growth in supplement launches with skin health claims from 2022 to 2023.
Some of the key nutritional components to be considered for helping skin cell production include ceramides, omega-3 and omega-6 fatty acids, polyphenols and flavonoids, methylsulfonylmethane (MSM), and vitamins A, C and E.
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