Formulating for the COVID-conscious consumer – podcast
How a supplements maker got an innovative SKU to market in record time.
ToddCast, Vol. XXIII: Formulators, unite! Consumers are clamoring for supplements that support a healthy immune system. Innovative supplements company NB Pure wanted to create a zinc supplement in an innovative spray delivery format. Listen in as senior editor Todd Runestad sat down with Gene Tracy, director of quality assurance / quality control at NB Pure as they dig into:
What form of zinc, and at what dose, would work best in a spray delivery format.
Formulation challenges around potency, contamination, flavor and shelf-stability.
Microbial challenges, stability testing, and taste issues.
About the Author
Subscribe for the latest consumer trends, trade news, nutrition science and regulatory updates in the supplement industry!
Join 37,000+ members. Yes, it's completely free.
You May Also Like