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Magnesium microcapsules for application versatility and consumer health – snapshot
Lubrizol’s microencapsulation technology improves magnesium bioavailability and product formulation in nutraceutical supplements.
October 16, 2024
1 Min Read
Sponsored by Lubrizol Life Science
Magnesium is a hard-working mineral in the body, but most U.S. consumers don’t get enough. Supplements are in demand across several categories, but low bioavailability leads to high dosage requirements and delivery formats that don’t taste good.
MagShape magnesium microcapsules unlock magnesium’s full potential and work well in user-friendly, sensory-appealing delivery formats to stand out in the marketplace and earn consumers’ loyalty.
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