Fun Food Stats For Summer Holidays
July 3, 2013
CHICAGOJust in time to celebrate the Fourth of July, Mintel released some recent statistics on holiday trends involving food, festivities and summer fun:
29% of Americans attended a Fourth of July celebration within the past two years, and 18% made a special dish. When it comes to Labor Day, 14% went to a party at a friends house, and 11% made special food.
29% of Americans participated in Memorial Day festivities within the past two years10% cooked, baked or served a special food, and 12% attended a party or event at someone elses home.
23% of Americans bought special holiday foods for the Fourth of July in the past two years, and 19% picked up alcoholic beverages. Meanwhile, 24% purchased special holiday foods to celebrate Labor Day, compared to 12% who purchased liquor. Memorial Day seems to net the least food and booze purchases, with 12% and 10%, respectively.
28% of Americans have hosted a summer holiday party in the past to commemorate the Fourth of July, Labor Day or Memorial Day.
50% of Americans own a gas grill, 36% prefer the charcoal variety.
80% of US grill owners agree that grilling is an enjoyable way to cook, while 59% of grill owners say grilling is the easiest way to prepare food.
53% of American grilling fans believe food prepared this way is healthier than other cooking methods.
50% of U.S. grill-users cook veggies on the grill, compared to just 6% who cook fruit.
During the height of outdoor grilling season, the average U.S. grill owner uses the grill about three days per week.
Hamburgers are the most popular barbecue choice, with 91% of American grill owners reporting they have prepared them, followed by steak (85%), chicken (85%) and hot dogs (84%).
Grilling alone? 27% of U.S. hot dog lovers would be interested in single-serve franks.
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