Sunpower Nutraceutical Taps Ogilvy PR for New Campaign

Sunpower Nutraceutical Taps Ogilvy PR for New Campaign

IRVINE, Calif.--Sunpower Nutraceutical Inc. is working with Los Angeles-basedOgilvy Public Relations to handle a national brand-building campaign that willfocus on two core products: SP Pro-Liver dietary supplements and BlossomingBeauteas herbal teas. Sunpower Nutraceutical is the American branch ofTaiwan-based SP Pharmaceutical Company Ltd., a manufacturer of Chinese herbalmedicines.