New Pharmavite Division Taking Supplements Direct to Consumer

NORTHRIDGE, Calif. Pharmavite LLC launched a new division, Pharmavite Direct LLC, an Internet-based, direct-to-consumer sales and marketing company. Its first launch is the Nature Made vitaminID program, which allows consumers to complete an online health survey and receive a customized daily nutrition plan. Shoppers can then order a 28-day supply of the recommended dietary supplements to be shipped to them directly; an autoship option is also available to automatically reorder the selected vitaminID kit every 28 days. Registered site visitors can also chat online with a dietitian about their nutrition program, and tap into online health tools.