NMI SupplySide West Workshop on Economy and Consumers

PHOENIXThe Natural Marketing Institute (NMI) is presenting a workshop, How the Changing Economy is Affecting Consumer Attitudes, Behaviors and Usage of Supplements and Functional Foods, on Wednesday, Nov. 11 from 9 to 11:30am during SupplySide West, which will be held Nov. 11 to 13, 2009, at The Venetian & Sands Expo in Las Vegas.

NMIs Steve French and Greg Stephens will lead an in-depth, interactive workshop surrounding the latest data and insight from a range of NMIs proprietary research databases including the Health & Wellness Trends Database, Healthy Aging/Boomer Database and others. Discussion and group participation activities will address how consumers usage of foods and dietary supplements has changed with the economic downturn; how their lifestyle and shopping habits have changed; and how these behaviors will affect consumer purchases of health and wellness products and brand loyalty. Speakers will also address growth strategies as the economy recovers. All participants will receive a hard copy and electronic version of the full presentation, including data representing a $5,000 value.

Registration is $395 through Sept. 25, $495 by Nov. 5 and $595 after Nov. 5 and on-site. Additional details can be found here. 

Manufacturers, marketers and formulators attend SupplySide West to learn about the latest innovative and healthy ingredients, meet new vendors in the 1,100+ booth exhibit hall, and source ingredients, packaging, labeling and private-label manufacturing services in one location. Event details and registration information can be found at supplysideshow.com/west or by calling (800) 454-5760.