HFCS Fighting Uphill Battle
May 7, 2010
NEW YORKA recent New York Times article delved into the ongoing battle between makers of high-fructose corn syrup (HFCS) and critics who want the sweetener removed from food and beverage products. HFCS opponents have jumped on the social media bandwagon, including Facebook, Twitter and YouTube, to wage a viral war on the corn-based sweetener, while HFCS makers and the Corn Refiners Association have taken to advertising the science behind the product and why it is as healthy as sugar and a cheaper alternative. On the product side, a number of leading food and beverage brands, including Heinz, Kraft, Gatorade, Wheat Thins and Pepsi, have rolled out products sweetened with regular sugar instead of HFCS.
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