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NAD Refers Oreganol Ads to FTC
September 24, 2007
1 Min Read
NEW YORK—The National Advertising Division (NAD) of the Council of Better Business Bureaus referred advertising from North American Herb & Spice for its Oreganol P73 product to FTC for review. As part of its routine monitoring program, NAD asked the company for substantiation for the following claims:
“Research shows heat and germs don’t mix . . .Take Oreganol P73 under the tongue and really feel the heat.”
“. . . the only certified wild, non-GMO oil of oregano—plus it is handpicked from remote high-mountain regions.”
“. . . scientific studies published in Antiviral Research . . .”
According to NAD, North American Herb did not respond to repeated requests for information. It then referred the matter to FTC for possible law enforcement action.
INSIDER ’s attempts to contact the company for response were not returned.
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