Bevnet.com to Host Beverage Panel at SupplySide East

SECAUCUS, N.J.Bevnet.com is collaborating with Virgo Publishing to offer a free panel discussion, Innovation, Trends and Issues in Functional and Enhanced Beverages, April 28 from 1-2:30 p.m. during the 12th annual SupplySide East trade show and conference in Secaucus, N.J.

John McKenna, publisher of Bevnet.com, will moderate the session; panelists include Kim Ourada, president and COO of Mellow Beverage Company, and Bob Occhifinto, founder and president of NVE Pharmeceuticals.

We are very pleased to be working with Bevnet.com on this new educational opportunity, said Peggy Jackson, vice president of Virgos health and nutrition division. The beverage and shot category is full of innovation and also facing some challenges that need to be addressed, so this free session for all SupplySide East participants is very timely.

Mellow Beverage Co. markets two lines of enhanced waters, Mellow Day and Mellow Night. Mellow Day includes vitamins, chamomile, blueberry, bilberry, ginkgo biloba, L-theanine, lemon balm, natural fruit flavor and cane sugar. Mellow Night includes the same ingredients but with 5 mg of melatonin. NVE Pharmaceuticals is a full-service contract manufacturer with capacity to produce 30 million shot bottles per month. The company also can produce up to 3 million blow-molded shot bottles per week and offers product formulation.

In addition to the Bevnet.com panel, SupplySide East offers a 4-track education program with more than 30 sessions covering scientific, regulatory, marketing and strategic issues related to healthy and innovative products. Presenting organizations include FDA, NIH, The Hershey Company, Natural Marketing Institute, The Hartman Group and more. The show also features hundreds of exhibitors displaying innovative ingredients, contract manufacturing services and more. SupplySide East is April 26-28. For details including the agenda and exhibitor listings, visit www.supplysideshow.com.