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Cognis Focusing on Condition-Specific Formulations
November 10, 2003
1 Min Read
Cognis Focusing on Condition-Specific Formulations
LA GRANGE, Ill.CognisNutrition & Health launched an initiative to create condition-specificformulations. According to Cognis, it used customer feedback, market researchand science to target four main health sectors: heart health, body composition,cognitive function and eye health.
We studied every step along the value chain looking forways to better serve our customers, said Kathleen Moran, global marketsegment manager, dietary supplements. We identified three main areascustomers are asking suppliers to support: customized formulations, science andtechnology, and marketing. Cognis has perhaps the industrys largest portfolioof natural health-enhancing products. So, as our aging population drives thedemand for condition-specific health products, Cognis is well-positioned to meetthese needs.
One new product includes a carotenoid blend targeted atmaintaining eye and prostate health, as well as providing a safe source ofvitamin A. Cognis (www.cognis.com) said the carotenoid blend will providecompanies with a natural package of key carotenoids for consumer formulas.
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