Cyvex Nutrition ~ Cognisetin

IRVINE, Calif.Cyvex Nutrition launched Cognisetina fisetin-based ingredient (a naturally occurring flavonoid that can be found in fruits and vegetables, including strawberries) shown to stimulate the signaling pathways that enhance long-term memoryas a result of an agreement between Cyvex Nutrition and the Salk Institute for Biological Studies. Cyvex has licensed the Salk Institute's patent covering fisetin to enhance memory and has exclusive distribution rights for the ingredient.

Cognisetin's ability to permeate through the blood brain barrier in vitro efficiently and effectively presents great potential in neuroprotection. Research over the past decade has shown the active ingredient in Cognisetin reduces overactive brain and spinal cord-specific immune defenses that contribute to age-related decline and/or conditions; generate neuron cells in presence of damage; and protect and contribute to the synthesis of antioxidants found naturally in the body such as gluthionine. Results were demonstrated at human equivalence dose of 50 to 150mg/d for an average adult.