LIMU Revamps BLU FROGs Look

LAKE MARY, Fla.LIMU updated the look for its fucoidan-infused energy drink, BLU FROG, creating a new category for the company called LIMU ENERGY. The BLU FROG formula remains unchanged with a fucoidan extract and a number of different fruits, vitamins, herbs and minerals. 

 BLU FROG has allowed us to lead healthy energy initiatives with all natural ingredients alongside potent fucoidan," said Gary J. Raser, president and CEO. With the success of BLU FROG, we look to introduce additional energy products that promote enhanced performance, increased endurance and focused concentration."

The refined look of the brand also comes at the beginning of expansion plans for the company. LIMU went through an entire brand transformation in 2010, launched a weight management line and created a social media home for its members. Recently opening Asian markets including Japan and Taiwan, LIMU is uniting its entire offering for its sales internationally.

 Brand advocate and Olympic champion Rowdy Gaines continues to represent BLU FROG and other LIMU nutritional products. The athlete is a spokesman for the company and swims competitively with TEAM BLU FROG, where he, along with his team, recently broke a world record for the 200 free relay.

 It is incredible to take in all that was accomplished in 2010 for LIMU," Raser said. Thanks to BLU FROG, we all had the energy we needed to change lives with the healthy focus of LIMUs fucoidan products, which now exist around the world."

LIMU is a global nutritional company focused on marketing marine bioactive, fucoidan.  Employing a direct sales business model, LIMU is based in Florida.