Tocomin SupraBio Named NutrAwards Finalist

EDISON, NJCarotech's Tocomin SupraBio® natural full spectrum palm tocotrienol complex has been selected as a finalist in the Best New Ingredient category of the Nutracons 2012 NutrAwards, according to the company. An independent review and selection committee selected Tocomin SupraBio® as a Best New Ingredient finalist, and a second online voting and selection by industry peers will decide the winner of the category. The winner of this and other categories will be announced at the NutrAward reception during NutraCon, which is planned for March 7 to 8 in Anaheim, Calif.

The NutrAward program was created 10 years ago to reward and recognize companies investing in rigorous and measurable scientific studies to prove the efficacy of their proprietary ingredients, products and technologies. The Best New Ingredient Award category requires the ingredient to have sound science and research, including evidence showing efficacy and safety, as well as novel and innovative features that increase the ingredients market potential and market credibility.

Tocomin SupraBio is a highly bioavailable tocotrienol complex designed to ensure an increased and consistent absorption of each individual tocotrienols (all the four tocotrienol isomers) up to 300 percent via oral supplementation, according to the company. The ingredient has also been self-affirmed GRAS with no objection from FDA.

We are delighted that Tocomin SupraBio is chosen as a finalist in the Best New Ingredient category. Based on the selection criteria, we are on the right path in meeting the expectations of our customers and the health and nutrition industry in general, said Mr. WH Leong, VP of Carotech, who noted the ingredient has been used in many recent positive human clinical trials especially in neuroprotection and liver health (non-alcoholic fatty liver disease). "We know that tocotrienol has unique health benefits not shown by the regular tocopherol vitamin E. And being a fat soluble vitamin, tocotrienols are poorly absorbed. Hence, we emphasize to our customers the need to use the proven Tocomin SupraBio to ensure increased absorption and efficacy and at the same time reducing the product cost."

Editor's Note: For more information on tocotrienols, check out INSIDER's On-Demand webinar entitled, " Partner SeriesNatural Vitamin E Tocotrienol in Neuroprotection and Stroke Prevention ," as well as the INSIDER Tocotrienols Solution Center , which includes slideshows and video from the recent SupplySide workshop on tocotrienols.