FSIS Proposes New Generic Labeling Approval Process

WASHINGTONUSDAs Food Safety and Inspection Service (FSIS) is seeking comments on a proposed rule to modify the agencys generic label approval process that would allow companies to use new labels or modify labels without first submitting such labels to FSIS. Under the proposed generic approval process, all mandatory label features would still need to comply with FSIS regulations.

Under the proposal, FSIS will continue to verify that labels are accurate, not misleading, and in compliance with all labeling features. The rule is expected to benefit consumers because it will get new products into the marketplace sooner while still ensuring that they are not misbranded. By making the label approval process more convenient and cost-effective, the industry, especially smaller producers, is expected to benefit from the rule.

It is important that we make the labeling process more effective and efficient, while still ensuring consumers have the best information available when shopping for food," said FSIS Undersecretary Dr. Elisabeth Hagen.

Comments are due on or before Feb. 3, 2012. Electronic comments can be submitted at www.regulations.gov. Written comments can be sent to USDA, FSIS, OPPD, RIMD, Docket Clearance Unite, Patriots Plaza III, Room 8-164, 355 E. St., S.W., Washington, D.C. 20024-3221. All items submitted by mail or electronic mail must include the Agency name and docket number FSIS-2005-0016.