Ocean Nutrition Announces MEG-3 Co-Branding Alliances
April 25, 2005
Ocean Nutrition Announces MEG-3 Co-Branding Alliances
DARTMOUTH,Nova ScotiaOceanNutrition Canada Ltd., supplier of MEG-3 omega-3 ingredients, announcedco-brand license agreements for several major brands of dietary supplement andfood products. Natural Factors in British Columbia is adding the MEG-3 brandonto its fish oil supplements, RxOmega 3 Factors, in the United States andCanada. Ortho Molecular Products in Chicago has initiated cobranding with itsOrthomega line of fish oil supplements. And The Baker, based in Milford,N.J., introduced a line of breads enriched with MEG-3, using the ingredient in aproprietary, micro-encapsulated form.
Response from business partners has been tremendous and weexpect to see significant exposure for the MEG-3 brand in the year ahead sinceconsumers can purchase fish oil products and know they can trust the source,said Ian Lucas, vice president of marketing with Ocean Nutrition Canada.
For more information, visit www.ocean-nutrition.com or Booth#1318-1320 at SupplySide East.
You May Also Like