Chr. Hansen Promotes Healthy Ingredients

Chr. Hansen Promotes Healthy Ingredients

MILWAUKEEChr. Hansen is promoting a portfolio of product conceptsand natural ingredients designed to advance health and wellness. The collectionincludes anthocyanins that provide red color and are heat, light, and acidstable; probiotics that can be used to promote gut health and immunity; a lineof vegetarian savory flavors; rosemary extract, a natural antioxidant that allows for all natural labeling; and a range of U.S. Department of Agriculture (USDA) National Organic Program(NOP)-compliant ingredients for organic applications.

Our application specialists have developed concepts that are marketresponsive and ingredients that are distinctive, said Ken Gawley, industrymanager for food and beverage at Chr. Hansen (www.chr-hansen.com). Consumersgenerally wont compromise.

They wont buy a healthier food unless it is as tasty as the conventionalcounterpart, and most dont want to go to a specialty store to getgood-for-you foods. Chr. Hansens solutions help food and beveragemanufacturers develop functional foods that consumers will find very appealing.Chr. Hansen has an extensive showcase of natural ingredients that have intrinsicand functional properties. We can work together with manufacturers on tastyfoods that will satisfy the consumers senses, and also deliver wellness.

In other company news, Chr. Hansen is promoting its range of dairy flavorsfor organic applications. The flavors, including butter, cheese, cream, ethnic,fermented and Italian profiles for use in process cheese, sauces, dips, snacks,microwave foods and dressings, are specifically designed for foods labeled organicor made with organic ingredients.

Chr. Hansen dairy flavors can help food manufacturers creatively extendthe application potential of their product, said Nachi Adaikalavan, directorof marketing for dairy flavors. For example, our cheddar cheese flavor can beadded to a dressing to be used as a sauce, or an ethnic flavor can be added tospice up an existing tomato-based product. Our flavor scientists areapplication specialists with a good understanding of what consumers want,providing manufacturers with inspiration for endless possibilities of newconcepts and products.