eDiets, Cooper Concepts Form Strategic Alliance

August 26, 2002

1 Min Read
Supply Side Supplement Journal logo in a gray background | Supply Side Supplement Journal


eDiets, Cooper Concepts Form Strategic Alliance

DEERFIELD BEACH, Fla., & DALLAS--eDiets.com Inc. and CooperConcepts Inc. entered a one-year cross marketing and content sharing agreement.Under the terms of the agreement, eDiets will promote its personalized onlinediet and fitness programs throughout the Cooper Web site (www.cooperwellness.com)and on the "Healthy Living with Dr. Ken Cooper" radio show. CooperConcepts will promote its line of Cooper Complete nutritional supplements toeDiet's customers through online advertising and editorial coverage.

Subscribe for the latest consumer trends, trade news, nutrition science and regulatory updates in the supplement industry!
Join 37,000+ members. Yes, it's completely free.

You May Also Like