Pharmachem Taps Asian Firm to Rep Phase 2®
November 7, 2005
Pharmachem Taps Asian Firm to Rep Phase 2®
KEARNEY, N.J.PharmachemLaboratories Inc. appointed Advanced Nutraceutical Pte. Ltd., a marketingcompany based in Singapore, to represent Phase 2® Starch Neutralizer in theAsian market. Willy Tan, the new chief executive officer (CEO) at AdvancedNutraceutical, will lead Phase 2 marketing efforts in the Asian marketplace witha team of eight reps, focusing on advertising, media relations, partnerships andtrade shows.
Pharmachems partnership with Advanced Nutraceutical willplay an instrumental role in fulfilling our global vision of introducing Phase 2into food and beverages, said Mitch Skop, director of new product developmentat Pharmachem.
For more information, visit www.pharmachemlabs.com or Booth#2001 at SupplySide West.
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