Virgo Announces Digital Version of
INSIDER
March 28, 2005
Virgo Announces Digital Version of INSIDER
PHOENIXVirgo Publishingannounced Natural Products Industry INSIDER willbe the first trade magazine in the nutraceutical industry available in a digitalformat. The digital version is an exact replica of the print version withenhanced multi-media special features.
With an executive-level readership like INSIDER,convenient access to news and information is extremely important, said PeggyJackson, director of publishing at Virgo Publishing. Subscribers who receivethe digital edition can read it wherever they have Internet access.
A digital magazine is a new Web publishing interface, whichbrings the readability and feel of a printed magazine to the subscriber. Readers receive and flip through the magazine online. Theresno special reader software to downloadevery page is viewed through a standardbrowser. Plus, with a digital magazine, readers can experience the multimediafunctionality possible with the Internet.
Special features for the digital version include: automaticdelivery of every issue directly via E-mail before the print version is sent;the ability to read INSIDER anywherewith access to the Internet; quick links to advertisers sites and additionaleditorial content on the Internet; paperless archiving; the addition of enhancedmedia that brings the contents to life; a keyword search option to aid readersin finding a topic or name in the issue; a hyperlinked Table of Contents thatdirects subscribers to the articles, features and columns; and a Send to aFriend feature that allows digital copies of INSIDERto be sent to associates.
All digital subscriptions are complimentary; interested parties can visit www.insiderdigital.com to signup for the digital magazine and to view a sample. Subscriptions for the digitalversion will be handled separately from the print edition. Subscribing to thedigital version does not affect the status of a print subscriberssubscription.
We are always striving to improve the products and serviceswe offer, and we think the industry will be very pleased with this latestinnovation, said Jon Benninger, Virgos director of business development.
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