VIRGO Launches SupplySide Animal Nutrition Insights

PHOENIXVIRGO launched a new online resource called SupplySide Animal Nutrition Insights, designed to provide animal nutrition developers, producers, marketers and distributors with in-depth coverage of science, ingredients, innovations and strategies that drive the animal nutrition market. Content includes ingredient and formulation strategies, emerging market and product development opportunities, innovations and business best practices for the pet food and animal feed industry.

"We are introducing SupplySide Animal Nutrition Insights because we continue to see more people from the animal nutrition field coming to our events and looking for information through our websites," said Jon Benninger, vice president of VIRGO's SupplySide Health & Nutrition Network. "There is great innovation happening right now in ingredients, technologies and applications in this area, and we are excited to serve our global audience with original content to help them capture the opportunity."

Underwritten by HORN, this premium-content-driven online platform delivers critical ingredient and supply chain information to the animal nutrition industry via reports, digital issues, video reporting and more.

"As industry leaders, we all have a great responsibility to protect and further enhance the lives of pets and animals, and HORN is proud to be leading this online resource for the animal business community," said Lisa Alley-Zarkades, vice president of HORN Animal Wellness. "We're excited to be a part of this collaborative effort. Providing stakeholders with accurate and timely information for formulation, manufacturing, distribution, marketing and packaging of animal and pet products is critical to the success of our industry."