Custom research reveals evolving attitude about botanicals and category sales growth – video

New Hope Next Data & Insights proprietary research provides a deeper understanding of how changing consumer thinking about traditional medicine wisdom and botanicals are meeting values and needs for today's health and wellness consumer.

Tune into this excerpt from the virtual summit, "The roadmap for herbal healing and ashwagandha," and learn from data analyst Arthi Padmanabhan as she reveals insights from new proprietary data suggesting a growing segment of consumers are embracing traditional wisdom and prioritizing whole-health wellness. We also learn why ashwagandha root is in the spotlighted for new product opportunities and continues to be poised for steady demand.