Albion Human Nutrition Hires BrandHive

SALT LAKE CITYManufacturer of organic mineral amino acid chelates Albion Human Nutrition hired BrandHive as its integrated marketing and public relations agency.

Formerly Integrated Marking Group, BrandHive will be using a strategic mix of both industry and consumer communication programs to promote and further solidify Albion's market position for growth and awareness.

Last March, Albion launched its redesigned and enhanced Standardized Information on Dietary Ingredients (SIDI) website. The new website aims to be a resource for product-specific data Albion's customers can use.