AppleActiv Selects BrandHive as Marketing Agency
October 22, 2013
SALT LAKE CITYAppleActiv announced BrandHive as its selection as agency of record for the organic dried apple peel powder (LEAHY DAPP).
BrandHive will provide creative, media buying, interactive and public relations services for AppleActiv.
"With 17 years of marketing and public relations services for the natural health and organic industry, BrandHive stood out as the perfect agency to promote our unique product," said Lorraine Leahy, registered holistic nutritionist and president of AppleActives. "Through their work has just begun, I have already received many inquires from product manufacturers."
AppleActiv is made from apple peels that haven been gently dried and milled into a concentrated, convenient daily dose of antioxidants, polyphenols and fiber. AppleActiv is a neutral-tasting dry powder, and works in food applications such as supplements, bars, dry powders, smoothies and marinades. AppleActiv contains no additional preservatives, artificial flavors, dyes or additives and is certified organic.
"We could not be more pleased that AppleActiv has chosen us to be their agency," said Jeff Hilton, chief marketing officer and co-founder of BrandHive. "This whole food ingredient is sustainably produced in Canada and its support for a variety of age-related conditions, including joint health, have been dpcumented with careful research."
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