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Cargill To Introduce Functional Prototypes for Tweens, Boomers
July 18, 2005
1 Min Read
Cargill To Introduce Functional Prototypes for Tweens, Boomers
MINNEAPOLISCargill(www.cargill.com) will introduce functional prototypes aimed at tweens andboomers at the Institute of Food Technologists (IFT) Expo in July in New Orleans(Booth #2133).
The prototypes, formulated with proprietary ingredientsdeveloped by Cargill, will serve as examples of food and beverage solutionsdesigned for specific consumer segments. The companys booth will includemodels of a school cafeteria aimed at youths as well as a café designed toappeal to older individuals. Food prototypes aimed at Boomers will includeheart-healthy smoothies, trans-fat-free cinnamon scones and sugar-free miniaturecheesecakes. Sample food products aimed at tweens will include healthiercookies, chocolate soy milk, beverages, hot dogs and french fries with ethnicseasonings.
Cargill has the technical expertise to translate consumerneeds at various life stages into great-tasting, convenient and nutritious foodsand beverages, said Paul Hillen, vice president of marketing, Cargill FoodSystems Design.We are excited to demonstrate how we can help our customersachieve their business goals in a fun environment that reflects the daily livesof many tweens and boomers.
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