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Novasoy® TourReceives PR Award
September 13, 2004
1 Min Read
Novasoy® TourReceives PR Award
DECATUR, Ill.The Novasoy®Natural Power TourSM received the Publicity Club of Chicagos Silver TrumpetAward for distinguished achievement in public relations. The national tour,sponsored by ADM Natural Health & Nutritions Novasoy® soy isoflavones,offered free bone density screenings and information on isoflavones and theirbenefits to bone health. Now in its fourth year, the tour visited 28 citiesthroughout the summer, screening more than 20,000 people.
Its very gratifying to be recognized by the PublicityClub of Chicago for the Natural Power Tour, said Graham Keen, vice presidentof corporate marketing. The mission of the Natural Power Tour is to educateconsumers about the steps they can take to preserve their bone health. Thisaward is recognition by our peers that were communicating that messageeffectively.
For more information, visit www.admworld.com or Booth #1628-1632 at SupplySide West.
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