WILD, ET Horn Launch Partnership at SupplySide

LAS VEGASWILD Flavors Inc. and The ET Horn Co. will showcase their new partnership, as well as a wide variety of the health and ingredient market solutions, including stevia products, flavors and functional ingredients at this year's SupplySide West show in Las Vegas from Oct. 19-Oct. 23. 

The partnership between WILD, developers of value-added and innovative ingredients and flavors, and ET Horn, a leading distributor, manufacturer and marketer of specialty chemicals and ingredients, allows ET Horn to expand its product offerings, and also helps WILD reach further success by partnering with a leader in the dietary supplement industry. "ET Horn eliminates the many barriers of entry given their long-time history and success in this dynamic and growing market," said Tim Truby, vice president, Food SBU and Ingredient Technologies at WILD. "Together, we can create great-tasting functional products and supplements for the consumer marketplace." The partnership allows WILD to better target a growing market segment by bringing value and quality to companies in the supplement marketplace.

ET Horn focuses on providing formulation solutions, superior customer service and technical expertise in distributing products to supplement marketers and manufacturers. Kevin Salerno, president of the Nutraceutical Group for ET Horn, said, "WILD's innovations in flavor and nutraceutical technologies along with its unique delivery systems have made it an essential partner to our customers looking for new ideas to take to market."

SupplySide West is the world's largest event for healthy and innovative ingredients with more than 1,200 booths. Food, beverage, dietary supplement and cosmeceutical manufacturers, marketers and formulators attend SupplySide West to find ingredients, suppliers and ideas to create their next bestseller.

Visit WILD at Booth #20025 and ET Horn at Booth #20043 to learn more about the partnership and WILD's ingredient solutions for the supplement market.