Sports Nutrition Offerings at Ingredient marketplace

Ingredient Marketplace, a tradeshow that features latest ingredient information and formulation strategies in the nutrition, health, food and beauty markets, offers plenty of education a networking opportunities for sports nutrition companies.

Held April 27 to 29, Ingredient Marketplace focuses on the mind of the consumer, uncovering consumer demand and buying patterns to ensure product formulation and marking success. The mind of the sports consumer is looking for a performance edge and recovery nutrition, but not at the risk of dangerous or illegal ingredients.

Dr. Mike Roussell, the Diet Doctor, the featured speaker for the Ingredient Marketplace Sports Nutrition keynote on Thursday, April 28, will cover "Exploring the Mind of the Sports Enthusiast." He will be exploring what consumers are seeking in the sports nutrition category and how companies can become more relevant to those users. This will be a must see keynote for any brand in the sport nutrition space or any companies looking to venture into the sports nutrition products.

On Thursday April 28 from noon to 1 p.m., the Sports Nutrition Panel Discussion will cover how sports and performance nutrition are driving sales of supplements and functional foods. The panel will discuss the trends to watch and the ingredients that will power successful launches. Industry expert Dr. Chris Lockwood and a panel of ingredient specialists will share their secrets on market strategy and considerations in product development and marketing.

Last but not least is Trends in Sports Nutrition on Thursday April 28 from 1:30 to 2:30 p.m., which will offer insights on how consumer perceptions are driving the sports nutrition sector. Taking place on the Ingredient Marketplace stage, this dynamic session will showcase two market research experts addressing different aspects of the market—one focusing on ingredient trends, and the other will cover consumer expectations.

We hope to see you at Ingredient Marketplace April 27 to 29, 2016, the only B-to-B event for the nutraceutical space that analyzes how the mind of the consumer impacts ingredient science and finish products innovation.