Ashwagandha granted GRAS status

HYDERABAD, India

Ixoreal Biomed has been granted GRAS status for its KSM-66® Ashwagandha for use as a food ingredient in cereals, cereal bars, candies, chewing gum, cookies and type I beverages at levels of 25 to 80 mg/serving.

KSM-66 is an advanced form of ashwagandha, a flagship herb used in traditional Indian ayurvedic medicine. KSM-66 is extracted from the root of the plant and is manufactured utilizing a proprietary process yielding the highest purity of active constituents (withanolides) in the world.

"A significant amount of work was completed to ensure that KSM-66® met the highest standards related to the self-affirmed GRAS determination," said Kartikeya Baldwa, director for Ixoreal Biomed. "We're extremely pleased that functional food and beverage manufacturers can now incorporate KSM-66® Ashwagandha into their products."