Edlong Announces New Name, New Logo
July 18, 2013
ELK GROVE VILLAGE, Ill.Edlong Dairy Flavors has changed its name to Edlong Dairy Technologies to reflect how the company is increasing its value to global customers through expanded capabilities in food ingredient technologies.
"Our new name positions us for growth in food ingredient technologies but remains true to our core competency in dairy," said Laurette Rondenet-Smith, President/CEO. "It defines Edlong as more than flavors, helps us further differentiate our products and shows our commitment to investing in solutions that best serve our customers."
The company also unveiled its new logo, a contemporary, sophisticated evolution of the previous design, and retains a clear connection to the company's past. It features a swirl that symbolizes the company's involvement in the product development process from start to finish, and its critical role in creating custom solutions for customers.
Edlong excels at ingredient technologies, and has expertise in fermentation and enzyme dairy-derived technologies that offer customers distinctive taste and finished product performance. Edlong also creates authentic dairy taste that meets natural, non-allergen, non-GMO, and organic compliant consumer requirements.
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