Elixir Line First To Feature KSM-66 Ashwagandha

REDWOOD CITY, Calif.Spice Pharm has incorporated KSM-66® Ashwagandha in its line of Stress-Less Elixir line of beverages. Spice Pharm Chocolate and Chai Spice Stress-Less Elixirs, sampled at the recent Supplyside West Expo in Las Vegas, offer an alternative to coffee and tea, with "just add water" convenience, and are the first food product to feature KSM-66 since it secured its self-affirmed GRAS status.

With Spice-Pharm's patent-pending combinations of spices and botanicals, Stress-Less Elixirs are formulated to reduce elevated cortisol levels associated with chronic stress, and to promote a healthy inflammatory response.

"KSM-66 is perfect for our elixir mixes," said Kitty Wells, co-founder and CEO of Spice Pharm.  "Ashwagandha is one of the most revered herbs of India for its stress-relieving activity, and KSM-66 meets all our requirements for quality, scientific proof of efficacy, full-spectrum active constituents, and no harmful residual solvents."

KSM-66 is an advanced form of ashwagandha, a flagship herb used in traditional Indian ayurvedic medicine. KSM-66 is extracted from the root of the plant and is manufactured utilizing a proprietary process yielding the highest purity of active constituents (withanolides) in the world. In clinical research, KSM-66 shows statistically significant reductions of cortisol along with perceived stress.