Starbucks, TransFair USA, FLO Support Small-Scale Coffee

SEATTLEStarbucks, TransFair USA and the Fairtrade Labelling Organizations International (FLO) announced October 28 a groundbreaking initiative that builds upon the organizations shared history of support for small-scale coffee farmers. Starbucks, one of the largest buyers of Fair Trade Certified coffee, will double its purchases to 40 million pounds in 2009, making the company the largest purchaser of Fair Trade Certified coffee in the world. Marking a new phase in their nine-year relationship with Starbucks, TransFair USA and FLO will join Conservation International as key partners in the Starbucks Shared Planet commitment to ethical sourcing.

As part of this commitment, Starbucks, TransFair USA and FLO will explore integrating the verification process for Fair Trade Certified coffee and Starbucks Coffee and Farmer Equity (C.A.F.E.) Practices. This will increase the efficiency of individual farm inspections and enhance the positive impact of the programs on small-scale coffee farmers, their communities and the environment. Also central to Starbucks effort to source ethically traded coffee will be an expansion of their work with Fair Trade farmers to enhance coffee quality and profitability through improved environmental and agricultural practices. To accomplish this they will leverage Starbucks Farmer Support Centers in Costa Rica and Africa, as well as current investments in programs that provide farmers access to credit.