Video: Do They Really Need to Cease and Desist?

The New York Attorney General Eric Schneiderman sent cease-and-desist letters to Walmart, GNC, Walgreens and Target regarding botanical products identity and claims, but what exactly is a cease-and-desist letter and what legal standing does it hold? Prochnow, Shareholder, Greenberg Traurig, explains what legal weight cease-and-desist letters hold, what other actions the Attorney General could take, and what a company should do if it receives such a notice.

March 25, 2015

The New York Attorney General Eric Schneiderman sent cease-and-desist letters to Walmart, GNC, Walgreens and Target regarding botanical products identity and claims, but what exactly is a cease-and-desist letter and what legal standing does it hold?

In this INSIDER interview recorded at Natural Products Expo West, Justin Prochnow, Shareholder, Greenberg Traurig, explains what legal weight cease-and-desist letters hold, what other actions the Attorney General could take, and what a company should do if it receives such a notice.

Related content:

Supplement Groups Move from Science to Politics as Attorneys General Probe Industry
Video: New York Attorney General Probe a Wake-up Call to Industry
Video: Grassroots Effort Pushes for NY AG to Release Botanical Testing Data
Video: DNA Tests Reliable for Raw Botanicals, but Not Extracts
Video: Botanicals Commit to Transparency, Traceability, Accountability
DNA Barcoding Inadequate to ID Botanical Extracts: NPA White Paper
Attorneys General Join Schneiderman to Investigate Herbal Supplements
Supplement Industry to Test Botanical Products at Heart of NY AG Probe
Industry Demands NY AG to #ReleaseTheReport
How NY AG Supplement Case Affects Congress
Video: The Best Way to ID Botanicals
Slide Show: Mainstream Media Coverage of Botanical Supplement Investigation
Industry Offers Free Botanical Resources in Wake of NY AG Probe

You May Also Like