NOW Donates 4 Mil Vit. A Capsules to Vitamin Angels

BLOOMINGDALE, Ill.—NOW Foods, award donated 4 million vitamin A capsules to the Vitamin Angel Alliance. NOW’s donation was made specifically in support of Vitamin Angels’ Operation 20/20, a program dedicated to eradicating childhood blindness and Vitamin A Deficiency (VAD) by the year 2020.

In 2008, to mark the company’s 40th anniversary, NOW announced a commitment to donate 40 million supplements to the work of Vitamin Angels over the next decade. This most recent donation is part of that commitment.

Each 200,000 IU capsule provides enough vitamin A to prevent VAD, one of the leading causes of childhood blindness. Vitamin A is critical for healthy vision, bone growth and normal bodily development, and plays a key role in the development of a child's immune system.

“Our commitment to the work of Vitamin Angels is a natural extension of our mission to empower people to lead healthier lives, said NOW’s president, Al Powers. He continued, “Vitamin Angels’ Operation 20/20 is making a difference in the lives of countless people impacted by war, poverty, and disease. We are honored to be working with Vitamin Angels on this important project, and we are blessed to be able to provide the products that will help make this important goal happen.”