Formulation
Probiotics Innovation Demands Effective, Strategic Messaging
Branding & MarketingProbiotics Innovation Demands Effective, Strategic MessagingProbiotics Innovation Demands Effective, Strategic Messaging
In the probiotics category, diversification and innovation are appearing in pre- and probiotic combination products, innovative probiotic-fortified beverages, multiple-strain concoctions and specialty strains targeting specific conditions such as weight management.
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