Clean Label Really is the New Norm
ClaimsClean Label Really is the New NormClean Label Really is the New Norm
The real ongoing theme of this year’s IFT was every food scientist’s favorite (and least favorite) topic—clean label. As a consultant who develops food products for both entrepreneurs and large companies, I get frustrated when I am forbidden from using a top-notch functional ingredient because my client does not understand what it means.
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